Rent-A-Wreck

Rent-A-Wreck has been a pioneering brand in the car rental industry since 1973. We were the first company to specialize in used car rental and one of the first neighborhood car rental companies operated primarily off airport. For over 30 years we have maintained our reputation as a friendly, high-value vehicle rental company, with 54% name recognition in the United States according to a 2006 study conducted by national market research firm OpinionWorks. Rent-A-Wreck is the established value leader in the vehicle rental business.

Rent-A-Wreck is excited to offer a near turn-key franchise opportunity. We provide our franchise owners with everything they need to reach their full potential, including an extensive week-long training program for our franchise owners and up to two managers. Our team of experienced operations personnel will train your team in the operational, business and management aspects of running a successful Rent-A-Wreck vehicle rental operation.

Don't Let the Name Fool You^TM

There are no wrecks in our fleet, despite what our unique and humorous name may seem to imply. The unique Rent-A-Wreck business model allows you to offer a full menu of vehicle rental options for maximum customer procurement, rather than a limited niche market. You benefit from a management team where concept, methods and system have been perfected over the last 30 years. By learning a system that has been tested, you will reduce your own learning curve and reduce costly mistakes.

A Rent-A-Wreck franchise can work as both an add-on business or a stand alone operation. Franchise owners are responsible for recruiting and training employees, as well as accounting, payroll, and the over all management of the business. Performance, customer satisfaction, quality and professional skill levels are monitored through a series of location visits and training seminars.

Franchise Support

Rent-A-Wreck provides an array of valuable services to franchise owners.

• Vehicle leasing and financing consultation
• Operations, marketing and public relations manuals
• Legal, accounting and insurance consultation
• Computer system updates and administrative support
• Periodic on-site visits and evaluation
• Customers via internet reservations and calls to the 24/7 telephone system
• Business support through franchise development consultants and company intranet
• Network of owners, annual national and regional meetings and periodic conference calls to assist in problem solving
• State-of-the-Art computerized business management software
• Vendor network for group purchasing discounts and benefits
  

Training

Rent-A-Wreck is committed to providing franchise owners the best training available. A new franchise owner's introduction to

the Rent-A-Wreck franchise system begins with the Rent-A-Wreck Basic Operations Training conducted over a five day period at company headquarters in Laurel, MD. This program introduces new owners and their managers to the various facets of operating a Rent-A-Wreck franchise, including operations, standards, human resources, administration, accounting, advertising and marketing.

Further training is conducted on an ongoing basis both in the form of regularly scheduled webinars, at company sponsored state, regional and national meetings, and at individual franchise locations. new franchise owners are assigned an Area Development Manager who is responsible for developing each location to its fullest potential. Each Rent-A-Wreck ADM has at least 20 years of experience in the car rental industry.

Advertising and Marketing

The Rent-A-Wreck advertising Fund has been established to pool the advertising fee payments from each franchise in order to further brand recognition and business development for the franchise system as a whole.

Our advertising and marketing team will be available to offer guidance and resources for you advertising and marketing needs. Also available to you at no charge will be our Yellow PAges advertising consultant, who will offer unbiased information on telephone directories and demographics to assist franchise owners in this important advertising decision.

The Rent-A-Wreck web site and national toll-free number channels reservations and customers directly to each franchise.