Villa Pizza

Fresh baked pizza, homemade pasta, stuffed stromboli, specialty salads and fresh made Italian entrees all add up to the perfect Fresh Italian Kitchen.

Villa Fresh Italian Kitchen is built on the strict loyalty to authentic old-world recipes that Michele Scotto brought with him from Naples, Italy. From the first pizzeria that opened in 1964 next to the Ed Sullivan Theater on 53rd and Broadway, to our most recent restaurant, that commitment to quality food and genuine hospitality is the hallmark of Villa.

With well over 200 locations domestically and internationally, Villa continues to grow based on providing guests what they want. Old world pizza, authentic Italian entrees and specialty items that meet their ever-changing lifestyle.

At Villa Fresh Italian Kitchen we know who we are and what our guests expect and that has been the cornerstone of our success.

FRANCHISE SUPPORT
Villa Pizza / Villa Fresh Italian Kitchen are part of the Villa Enterprises’ family of fresh brands. Villa Enterprises provides over 40 years of operational knowledge and expertise in the best practices and procedures for opening and sustaining a profitable food service business. The systems and practices that have made us a successful operator for over 4 decades are the exact same guidelines that we will share with you, as a franchisee. As a franchisor with over 300 corporate and franchised locations we have a high awareness of industry trends as well as an understanding of what needs to happen at the store level on a day to day basis to succeed.

Helping You Get Started:

Site Selection
Villa can assist you in securing a new site or provide research on a site you propose.

Lease Negotiation
Our leasing team is here to assist you with your lease negotiations. You can use an authorized broker or retain a local real estate attorney to help you through this process.

Restaurant Design
Our design and construction department provides you with guidance from drawings to the final punch list. Every Villa restaurant has a carefully planned contemporary design that offers guests a friendly and relaxing atmosphere.


Villa University
Villa University provides 3 weeks of intensive hands on training at our national training facility. You, your manager and any operating partners will be trained in all aspects of running a Villa Enterprises restaurant.

Helping You Operate Your Business:

Marketing and Promotions
On a store level, Villa Enterprises develops promotional campaigns throughout the year to drive store traffic. Additionally, you have access to our team of experienced marketing professionals to help guide you through any marketing uncertainties.

On a corporate level we are actively advertising our brands to help create the demand necessary for our continued success.

Operational Guides & Manuals
Extremely thorough manuals have been developed to cover every aspect of our operations. From training to opening and beyond, these manuals and their periodic updates will play a crucial role in your growth and success.

Business Support
Your franchise field consultant specializes in the concept you select. They will provide you with expert knowledge of our business systems, best practices, recipes, and marketing.

Research and Development
From new recipes to new and innovative operating systems and equipment, Villa Enterprises will provide you with all the latest research and operational expertise.

Purchasing
Our purchasing objectives are developed to provide a reliable supply of the highest quality ingredients, to maintain a steady predictable price for all supplies and to take advantage of our group buying power.